Instagram Tip Sheet

September 2017

Instagram is a highly competitive channel for marketers that demands frequent activity and high quality content. In this Tip Sheet, we highlight creative best practices and the secret top marketers are using to increase flexibility and engagement with consumers.

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eCommerce Obstacles & Opportunities

August 2017
A summary of the state of eCommerce for product segments in the US and Canada. Includes list of top obstacles and opportunities faced by marketers and retailers.
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2017 Social Media KPIs

July 2017
Download this FREE whitepaper to uncover what the 2017 Industry Benchmarks are for Social Media KPIs, see how your brand’s performance stacks up and learn what to measure for when setting future goals.
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THP’s 2017 Flavour & Trend Forecast
November 2016
For 2017, we’ve been crunching the facts and working with our team of food experts to craft this year’s trend list. Download now to learn about the top 10 trends for next year and the 5 one’s to watch!
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Pinterest Thumb
Pinterest 101
June 2016
Pinterest has created an environment that gives users the ability to not only browse through aspirational items but also plan for future projects; consider it a digital catalogue. Over 90% of Pinterest users leverage the platform to gather information and plan for or make purchases.
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Instagram White Paper
Instagram 101
July 2016
Blink and you just might miss something from the fastest growing social media platform. In week 3 of our Social Media 101 Series we investigate Instagram: demographic breakdowns, latest features and best practices.
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Why your Brand Needs a Content Marketing Strategy
July 2016
A solid content strategy guides your brand’s marketing efforts and keeps them aligned to your business objectives. Without one you’re floating in the ocean with no life vest!
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Facebook 101
March 2016
Join us over the next 5 weeks as we explore the top 5 social media platforms: Facebook, Snapchat, Instagram, Pinterest and Twitter! You’ll get a look into demographic breakdown, behaviours and a simple look at what makes a killer post/feed as well as best practices! Let’s get started with the platform that changed it all: Facebook.
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Content Marketing
April 2016
Content Marketing is all everyone seems to be talking about. In fact, 77% of marketers say they plan to produce more content in 2016. Take 10 minutes to read how our latest White Paper uses a simple cycle to build a content marketing strategy. It will build efficiencies into your marketing plans, saving you time and money.
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Twitter White Paper
Twitter 101
February 2016
We’ve come to the end of our Social Media 101 bootcamp. We’re tying everything together with Twitter, which prides itself on brevity, so we’ll keep this short.
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THP’s Flavour Trend Forecast 2016
January 2016
Keep up to date with the latest flavours and trends that will be taking over your instagram account next year with THP’s inaugural Flavour & Trend Forecast. Not only will you get to see the top 10 trends of 2016 but we’ve even taken a look into our crystal casserole dish to see what’s on the horizon for 2017.
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The State of Video
January 2016
You may have heard that video is the must have content form for 2016. In THP’s White Paper, The State of Video, we explore the effect digital video has had on marketing spend, the differences between YouTube and Facebook as well as demystifying video metrics.
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Snap Chat 101
January 2016
Welcome to week 2 of our 5 week Social Media 101 Series! Snapchat supports over 100 million daily active users but only 1% of brands are currently engaging with the Gen Z heavy platform. Snapchat holds massive untapped potential for brands, click now to learn more!
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Beautiful Content. Half The Price.
December 2015
Click the thumbnail image to see how over 240 consumer brands have switched from a traditional agency model to a flexible pay-as-you-go model for creating beautiful, custom, on-brand content.
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Revolutionize Your Social Media
November 2015
The numbers prove that exception content helps drive consumer engagement. The problem is that Brand Managers are expected to do more, with less. See how a flexible pay-as-you-go model can generate the results you want on the budget you need!
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